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New E4 idents by Blinkink talents for Channel 4 rebrand

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Four Blinkink directors have created weird and wonderful idents for E4 as part of Channel 4’s rebrand to showcase the mischievous, rebellious personality of the digital channel.

Elliot Dear “Spaceship”

Is it a bird? Is it a plane? No, it’s a miniature model of the E4 space station orbiting the Earth. E4 goes interstellar as Elliot Dear channels Kubrick in this space odyssey.

Alex Grigg “Building”

Alex Grigg approaches E4 ident Building with his eye-catching style and Modrian-esque flair. Amidst bold colours and architectural shapes, watch tiny human doodles build the redesigned E4 logo in this funny and uniquely satisfying sting.

Layzell Bros “Kebab”

It’s not a good day for this anthropomorphic kebab as he feels the heat whilst being taunted by selfie-taking flies in this kitsch and neon-infused ident by animation wizards the Layzell Bros.

Parabella “E4igy”

A pagan puppetry show that ends in a ritual effigy burning. Parabella‘s curious miniature figures aren’t quite what you’d expect to see in the idyllic English countryside.

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